LUXSTAINABILITY
Modern luxury needs sustainable thinking and action.
Modern luxury that corresponds to the spirit of the times must include sustainable thinking, management and action. We believe that luxury and sustainability are not mutually exclusive, rather, they complement each other.
LUXSTAINABILITY is a term derived from the English terms Luxury and Sustainability.
Luxury stands for meaningful, seductive designs and elegant products that delight the user for a long time due to their function. Sustainability stands for careful use of the world’s resources during the production process. A long product life combined with recyclability is the premier class, because then a product will have delighted an owner for decades before it starts its journey again as a raw or valuable material and is born again without any reduction in quality.
For KALDEWEI, this means consciously opting for recyclable design and high-quality materials. That is why our bathroom objects are made of steel enamel and stand for long-lasting quality with an exquisite surface.
Our material is our DNA. KALDEWEI steel enamel is steel and glass, made from minerals, iron ore and sand. We are the only manufacturer in the world to have developed the formulation for the enamelling ourselves and produce exclusively made in Germany at our location in Ahlen.
Bathtubs, shower surfaces and washbasins made of exquisite steel enamel are plastic-free, extremely durable and 100 percent recyclable at the end of a long life cycle. Good for your bathroom and good for the environment.
Anyone who has been converting natural raw materials into durable, timelessly beautiful products for more than 100 years and who, as a family business, thinks in terms of generations, has the issue of sustainability firmly and immovably anchored in their DNA. Our enamelled steel is the most future-proof material for bathroom products given that it can be 100 % recycled and itself contains 20 % recycled steel. So it is only logical to make production and transport just as resource-friendly and always to work for more sustainability in the industry.
KALDEWEI is a member of the German Sustainable Building Council (DGNB) which takes a useful life of 50 years as the basis for its building certification. Based on the DGNB’s innovative lifecycle analysis, KALDEWEI products score high, not least because of their 30-year warranty. Internationally, we are involved in the US Green Building Council, which developed the recognised standard LEED (Leadership in Energy and Environmental Design).
Find out more about our limited edition nature protect made of CO2-reduced steel, see more information in our Environmental product declaration or discover why the world’s largest hotel group, Marriott International Inc., has awarded us as a “Sustainability Leader”.
As a family company, we think beyond the impact of our actions. We think about future generations and the kind of environment that we will leave behind for them. That is why we have always been socially committed.
We have a long-standing partnership with the WWF and support the marine protection program. Together we have launched a model project in the Mekong Delta that will sustainably and effectively reduce the amount of plastic waste entering the world’s oceans by making plastics too valuable simply to throw away. The Federal Ministry for the Environment, Nature Conservation and Nuclear Safety (BMU) is funding the project.
Find out more about our cooperation with the WWF, the signing of the Science Based Targets for climate protection and other important projects for our environment and society.