Anniversary Package “100 Years of KALDEWEI”
In 2018, Franz KALDEWEI GmbH & Co. KG will be looking back at 100 years of successful business. Brave decisions, a gaze firmly fixed on the future and the art of constantly reinventing itself – are all attributes that have turned a small tinware factory into one of the world’s leading manufacturers of enamelled bathroom solutions. Over the last century KALDEWEI has gone its own way, building on its strengths, introducing new ideas that provided the industry with important momentum. Today with its trinity portfolio of shower surfaces, washbasins and bathtubs, KALDEWEI is at home in millions of bathrooms all over the world. Now, the fourth generation of his family to run the business, Franz KALDEWEI is writing the next chapter of the company’s success story.
The full press kit is available to download here.
1. – 100 years of KALDEWEI
Learning from the past in order to shape the future
2. – The future needs a past: four generations of KALDEWEI
From tinware factory to global partner for iconic bathroom solutions made of KALDEWEI steel enamel.
3. – Competence and passion create an internationally acclaimed brand
The KALDEWEI name is world-renowned for its high-end bathroom solutions made of unique KALDEWEI steel enamel
4. – KALDEWEI steel enamel: material for eternity
The unique symbiosis of glass and steel is more compelling today than ever before
5. – The birth of a bathtub
From enamel production and steel forming through to finishing: how KALDEWEI creates objects of modern bathroom culture
6. – More than 60 years of shower expertise
KALDEWEI is an innovative leader thanks to its pioneering spirit and system expertise – producing over 50,000 ways of designing the modern shower
7. – KALDEWEI Iconic Bathroom Solutions
Versatile design icons: KALDEWEI bathroom solutions made of steel enamel have been shaping the look of modern bathrooms for 100 years
8. – KALDEWEI: consistent brand management
Purism, consistent branding and distinctive communications – in presenting its brand, manufacturer KALDEWEI works with the brand values of premium brands
9. – Facts & Figures
